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Saturday, May 19th

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Understanding SEO and Social Media Training

SEO and Social Media Training

SEO and Social Media Training 

Be Found have been training clients in Social Media along with basic content development and optimisation for long enough now that we understand the pitfalls and where these "initiatives" succeed or fail.

The one most prevalent thing is that you do the training and then go home for the weekend and forget 50% of what you were taught.

Another issue is that after getting the training, learning about a multitude of social media sites and content generation, you just can't seem to get started, it's all too much.

We believe we can get you over that "hump" and on the road to marketing your business using social media and best practice content development optimisation.

We offer the following services in this area.

Overview Training

These are a series of presentations running from 1 hour to 3 hours giving an overview of social media, content generation and certain aspects of search engine optimisation (keyword research and content optimisation).  These can be given as lunchtime sessions, after work workshops and the audience can vary from senior management, who may want to understand the landscape a bit better to a professional body such as the DSBA who want to give their members an overview of how to exploit the new media.

Audience size - 6 to 60.

Practical Workshops

In this training we take a small group of people and walk them through certain aspects of setting up their social media profiles. For example we can take a group from a company and walk them through optimising their LinkedIn profiles, developing out the company profile and creating product and services pages. A very valuable marketing tool for a company, particularly in the B2B space. These can range from 2 hours to a full day.

We run these types of workshops in the following areas.

  • LinkedIn
  • Social Media Profile Development
  • Blogging and Content Optimisation

Audience size - 6 to 12.

Hands On

This is a new service for us and involves a resource working on-site for a number of days in order to carry out some or all of the following.

  • Setup and optimise all your social media profiles
  • Social media training
  • Carry out keyword research
  • Create a basic blog site and integrate with social media
  • Create 2 blogs
  • Train in how to develop and optimise content
  • Train in how to upload content to the blog site

Depending on what aspects of the service you require, this can run from 3 days on site to 7 days.  The goal of this approach is for you to have everything you need to promote yourself online and understand fully how to take it forward.

One on One

We also do one on one sessions with clients who just need any of the training above but prefer to do it in a dedicated environment.

All our training includes handouts so you can take your online marketing forward with confidence.

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