- Thursday, 16 August 2012 14:56
- Patrick Naughton
Google Analytics is a great way to analyse traffic and track Keywords that your website is getting found for. It is a cornerstone of every SEO project as you need to be able to monitor website traffic. You can do many other cool things like creating funnels and conversion points on your website. If you are familiar with Google Analytics then you may have noticed in your Keyword popularity area the result “Keyword Not Provided”. This means that someone has visited your website while logged into their Google account. When you are logged into your account this creates a secure HTTPS URL. This means that any searches you do are encrypted and will not be picked up by Google Analytics. It can be quite frustrating when you see a number of entry points to your website are labeled as “Keyword Not Provided”. It makes it harder for you to find out which Keywords are performing best in organic search. If you haven't set up Google Analytics for your website yet I would recommend that you do so. Simply go to www.google.com/analytics/and sign up using a Google Account. You will then need to add in code to your website in order for the Analytics program to monitor the traffic to your website. If you need help setting up your account we would be more than happy to provide assistance. Contact Tom Kelly on 087 2971548.